Naviforce was officially established in 2012. It combines two words "Navy" and "Force", and it aims to become a navy seal in the watch industry. Mr. Yang is a young entrepreneur who was born in 1980s. He is very courageous to challenge the old traditional rules. He thinks that the younger generation needs a very personalized and durable watch at this individualism mindset era. Thus, the soul of Naviforce watch is set to be personality and durability at the beginning when this brand was founded. The specialized appearance, the high quality of durability, each piece of Naviforce watch is sticky to this core element from its design to its production. In the designing phase, we ensure that every watch is the latest, while in the production stage, we have implemented the highest standard of alloy watches in this industry from the selection of material till the shipment. The phrase of "For dream" is engraved on the back of each Naviforce watch. It symbolizes the original intention to build this brand is "For the dream". It is this dream to lead every Naviforce man to make exquisite work for every watch, it also brings the best products with the same dream of you! Guide the individuality, fly freely" is the spirit of Naviforce. Each of our watches is meant to tell customers that we are continually pursuing the latest design of personality, the exquisite work as well as the perfect customer's experiences. Naviforce has been guiding personal individuality in this era, it has been flying freely for our dreams!